Tümbek Tekeoğlu, A. N. And Büyüksomer, A. E. 2024. Enhancing Marketing Communications with Generative AI: A Systematic Literature Review. JOURNAL OF INDUSTRIAL POLICY AND TECHNOLOGY MANAGEMENT JIPAT , vol.3, no.1 , 1-14.

Tümbek Tekeoğlu, A. N., & Büyüksomer, A. E., (2024). Enhancing Marketing Communications with Generative AI: A Systematic Literature Review. JOURNAL OF INDUSTRIAL POLICY AND TECHNOLOGY MANAGEMENT JIPAT , vol.3, no.1, 1-14.

Tümbek Tekeoğlu, AŞKIM, And Akif Emrah Büyüksomer. "Enhancing Marketing Communications with Generative AI: A Systematic Literature Review," JOURNAL OF INDUSTRIAL POLICY AND TECHNOLOGY MANAGEMENT JIPAT , vol.3, no.1, 1-14, 2024

Tümbek Tekeoğlu, AŞKIM N. And Büyüksomer, Akif E. . "Enhancing Marketing Communications with Generative AI: A Systematic Literature Review." JOURNAL OF INDUSTRIAL POLICY AND TECHNOLOGY MANAGEMENT JIPAT , vol.3, no.1, pp.1-14, 2024

Tümbek Tekeoğlu, A. N. And Büyüksomer, A. E. (2024) . "Enhancing Marketing Communications with Generative AI: A Systematic Literature Review." JOURNAL OF INDUSTRIAL POLICY AND TECHNOLOGY MANAGEMENT JIPAT , vol.3, no.1, pp.1-14.

@article{article, author={AŞKIM NURDAN TÜMBEK TEKEOĞLU And author={Akif Emrah Büyüksomer}, title={Enhancing Marketing Communications with Generative AI: A Systematic Literature Review}, journal={JOURNAL OF INDUSTRIAL POLICY AND TECHNOLOGY MANAGEMENT JIPAT}, year=2024, pages={1-14} }